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GSM Handbook adalah panduan praktis bagi instansi pemerintah dalam mengelola media sosial secara strategis dan bertanggung jawab. Buku ini membagi pelaksanaan media sosial ke dalam lima proses (inisiatif, perencanaan, penyusunan, pengelolaan, dan evaluasi) serta lima level kematangan (dari level berisiko hingga strategis). Disusun oleh para praktisi, buku ini menyajikan strategi penyusunan kont…
ABSTRACT This thoroughly revised second edition covers the major areas of research, theory, and practical application in health communication. This textbook takes an in-depth approach to health communication by analyzing and critically evaluating research conducted across multiple paradigmatic perspectives and focusing on translational application of research findings. Using the story of th…